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Atlas Associate Broker, Rebekah Scott, discusses Winter specific home staging techniques that can help your home stand out while selling in what is often referred to as the “off” season in real estate. 

“A cold house can hurt the sale,” explains Scott. “When a buyer enters the house and wants to hurry up and get out of there because it is so chilly, it probably means they are going to have a bad memory associated with the home, no matter how great it is. You want to provide a warm and inviting environment so buyers will want to take their time and linger. “

“I love when a home has a fireplace, and I can highlight that feature by turning it on during open houses,” says Scott. Whether it’s wood-burning or you have gas logs in that fireplace, by lighting that fire, you’re giving potential buyers a window into what it would be like to cuddle on the couch with a cup of hot cocoa and their feet in front of the fire.

“Hitting all of the buyer’s senses creates a memorable experience that will hopefully lead to them purchasing the home,” she adds.

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